Fira de Barcelona
| 2014 Report
Throughout 2014, Fira de Barcelona gave new
impulse to its international strategy, which
consists not only in attracting major international
events, exhibitors and visitors to its venues,
but also in hosting and organising shows
abroad, and in promoting its experience,
organisational capacity and technological
development to gradually establish the status
of global events organiser.
One of the main goals of Fira’s international
activities is to provide tools to our country’s
companies that attend its fairs to help them to
improve their export strategies and presence in
other markets.
Qatar Motor Show
The Qatar International Motor Show took
place at the National Convention Centre in that
country from 21 to 25 February 2014 with the
participation of more than 40 car and motorbike
makes. Fira de Barcelona co-organised the
show in cooperation with the Qatar Tourism
Authority and q.Media. In this way, Fira
contributed its experience in organising major
international events, in this specific case, the
Barcelona International Motor Show.
International
business
