FIRA DE BARCELONA
        
        
          | 2013
        
        
          REPORT
        
        
          Body Life Barcelona
        
        
          Professional Fitness Exhibition
        
        
          17-19/October
        
        
          Gran Via. 1st event
        
        
          The first event of Body Life, a show devoted to
        
        
          the growing industry of fitness, brought together
        
        
          a great number of professionals willing to learn
        
        
          more, to make contacts and to improve the
        
        
          profitability of their businesses.
        
        
          The commercial area hosted Fitnnova, a space
        
        
          for innovation where a selection of the best and
        
        
          newest products in the equipment and technology
        
        
          sector were presented.
        
        
          Besides exhibiting the latest trends in sports
        
        
          machines and equipment, the event also held the
        
        
          Sports Facilities Management Congress, directed
        
        
          at managers of sports installations, which became
        
        
          a key feature of the show. Top speakers presented
        
        
          techniques and creative strategies related to
        
        
          new trends and to business, management and
        
        
          marketing opportunities.
        
        
          Also relevant was the Pilates International
        
        
          Forum, which gathered around 200 professionals
        
        
          who received 24-hour continuous training by the
        
        
          best national and international teachers.
        
        
          Members of Les Mills International also took
        
        
          part in the event, to explain how this New Zealand
        
        
          leading company combines workout series with
        
        
          the right equipment to achieve optimal results.
        
        
          They also delighted visitors by carrying out their
        
        
          activities on the event’s stage.
        
        
          The Piscina Show was simultaneously held
        
        
          at the Gran Via venue, which favoured synergies
        
        
          between the two audiences and increased
        
        
          business opportunities.
        
        
          +info
        
        
        
          200
        
        
          Pilates professionals
        
        
          AREA
        
        
          3,000 m
        
        
          2
        
        
          EXHIBITORS
        
        
          60
        
        
          TYPE
        
        
          Professional and public
        
        
          ACTIVITIES
        
        
          Sports Facilities
        
        
          Management Congress,
        
        
          Fitnnova, Pilates
        
        
          International Forum
        
        
          ORGANISED BY
        
        
          Grupo Editorial
        
        
          Health & Beauty and
        
        
          Fira de Barcelona