in absolute terms. In 2014, the MWC
recycled 16% of waste generated, but in
2015 the figure was over 28%, and for
the second consecutive year the event
was awarded neutral carbon impact cer-
tification. Other shows that achieved high
levels of recycling included Infarma (56%),
the Motor Show (29%) and Hispack
(26%), among others.
Human Resources and
Organisation
In 2015, the Human Resources and
Organisation Area continued its work
providing support to the different business
and corporate areas. For instance, in the
field of International Business, the area
launched the International Talent Devel-
opment Programme, visiting business
schools in order to recruit people with in-
ternational training in order to teach them
about trade fair activity and enable them to
become engaged in Fira projects abroad
(Cuba, Cottar and so on). The Area also
helped to recruit and train the team work-
ing at the Doha Exhibition and Convention
Centre, the venue in Qatar that Fira de
Barcelona operates in cooperation with
the institution’s local partner, Elan.
Shows that attract large
numbers will benefit from
the arrival of the under-
ground system to the Gran
Via venue.
The organisation continued to
promote recycling, energy efficiency
and ecodesign in order to minimise
Fira’s environmental impact
Trade show services and management
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